Why Creating Pinterest Pins Feels Harder Than Writing the Blog Post Itself

Jan 4, 2025

You just published a great blog post. Now it's time to create Pinterest pins to drive traffic.

And suddenly, you're stuck.

Not because you don't have ideas. You have plenty. The problem is: the design decisions are unclear.

The Real Problem with Pinterest Pin Creation

Most bloggers face the same four struggles:

1. Visual Direction

What should the image show so it supports the message — instead of fighting it?

You scroll through stock photos for 30 minutes. Nothing feels right. Everything looks generic. You settle for "good enough" and move on.

2. Hook Clarity

What kind of text actually works on a pin — and what should be avoided?

Short and punchy? Detailed and descriptive? Title case or sentence case? The rules feel arbitrary, and Pinterest never tells you directly.

3. Angle Choice

Should the pin summarize, tease, educate, or sell?

Your blog post covers multiple points. Which one deserves the spotlight? The answer changes depending on who you're targeting.

4. Consistency

Why do some pins look "right" while others feel off — even with the same content?

You've tried templates. You've tried Canva. But your pins still don't look cohesive. Something is always slightly wrong.

The Time Trap

Here's a stat that might resonate:

80%+ of bloggers say creating pins takes longer than writing the article itself.

That's backwards. The content is already done. The thinking is already complete. Why does formatting it for Pinterest feel like starting from scratch?

A Different Approach

What if you could skip the blank canvas entirely?

Instead of deciding everything from zero, you paste your blog URL and get:

  • Multiple pin image options with different visual styles
  • Scroll-stopping hook ideas for the image text
  • A Pinterest-optimized title and description

You choose what to use. You make final edits. Nothing is auto-published.

This isn't about replacing your creativity. It's about removing the friction so you can publish faster and with more confidence.

What Works on Pinterest

Based on analyzing high-performing pins, here's what actually matters:

ElementWhat WorksWhat Doesn't
BackgroundClean, supports text, matches nicheBusy, distracting, generic stock
Hook TextSpecific, curiosity-driven, clear benefitVague, clickbait, too long
TitleKeyword-rich, natural languageKeyword-stuffed, robotic
DescriptionHelpful context, clear CTACopy-paste from blog intro

The Goal: Pins That Look Intentional

Not mass-produced. Not obviously AI-generated. Not template-factory output.

Just clean, focused pins that look like you actually thought about them — because you did. You just didn't have to start from scratch.


Creating pins shouldn't be the bottleneck. If you're spending more time on pin design than content creation, something needs to change.

PinDraft Team

PinDraft Team